Andrey Andreev, Whitney Wolfe Investors: Kunlun Revenue Model It is very important to have a revenue model for the website to function smoothly and to cater to the end motive of the owner. If the membership of the dating website is free then the owner can choose among the below-mentioned models to earn maximum profits along with customer satisfaction. Though the paid membership model adds up the revenue, but may not garner huge traffic on the website. This model gives a boost to a number of users but does not bring automatic revenue.
Pure Coffee Meets Bagel This app takes a unique approach to online dating by taking bits and pieces from some of the best online dating sites and combining them into one awesome experience, giving users the best of all worlds. As you might have guessed from the name, coffee beans are the currency of Coffee Meets Bagel , and you earn them through daily logins and other activities. The site is very reward-driven, giving you a limited number of matches each day, based first on the mutual friends you share on Facebook, with the number of matches increasing each consecutive day you log on. With the extra beans you accumulate, you can show interest in another group of potential matches who aren't necessarily your handpicked matches of the day, but with whom you may share common interests. The concept of matching people based on mutual friends isn't new, but because of how the dating platform is designed, it simply works well — as in, without being creepy or overly forward.
Planning to Build an Online Dating Website/App? Check Out These Website Features
More than just a meeting platform, it also helps make matches by letting members create detailed profiles. Here, members can flirt, chat and arrange various encounters. Not to mention its mobile app, which makes mingling on the go easier than ever.